Richard Rusk, Engineer

Richard Rusk, Engineer

Ford's EV future. A must-have for the future of Ford.

On August 11 he announced the Universal Electric Vehicle Platform to build vehicles under $30,000.

Richard Rusk
Nov 11, 2025
∙ Paid

Here is an update. Please follow the link and read the article.

My conclusion is that Ford intends to remain in business as a car company. They pretty much have to include EVs in their lineup.

The US market is now 80% pure ICE vehicles, 15% hybrids, and 5% pure battery EVs.

The ICE fraction is shrinking and the other two are growing.

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